Tourism is an industry that encompasses all types of activities related to the short-term movement of people to places different from their permanent residence.
Most visited countries in 2024 (millions people):
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France (89.4)
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Spain (83.7)
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US (73.9)
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China (65.7)
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Italy (64.5)
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Turkey (51.2)
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Mexico (45)
Economic impact of the tourism industry:
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Job creation: The tourism sector supports approximately 319 million jobs worldwide.
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Development of remote regions: Remote, often underdeveloped areas frequently become popular tourist destinations due to their natural features. This drives infrastructure improvements and, consequently, raises the standard of living for local residents.
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Infrastructure improvement: To attract tourists, infrastructure such as restaurants, parks, and other facilities are developed, benefiting both visitors and local residents.
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Growth of the transportation sector: Air travel and rail transport are among the most popular travel options for tourists, contributing to the development of the aviation and railway industries.
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Innovation development: New communication channels are created, technologies are developed to enhance customer service, and remote booking options become increasingly available.
Key trends:
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Development of AI
The advancement of AI is significantly transforming the tourism industry by reducing costs and enhancing customer service. Artificial intelligence is used to improve personalization, generate recommendations, and ensure fast service even in the absence of staff.
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Shift in consumer focus from products to experiences
There is a shift in consumer spending habits. Today, travelers are more willing to spend on trips, unique activities, and dining at famous restaurants rather than purchasing goods.
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Rapid growth of online booking services
Travelers can browse offers online and choose those that best match their needs, preferences, and expectations. More than 57% of all travel bookings are made online.
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Transition to sustainable development
Travelers and the tourism industry are now more conscious than ever about environmental protection and biodiversity. Popular tourism offerings include renting electric vehicles instead of traditional cars, participating in various outdoor adventure programs, and engaging in volunteer programs.
